Been using Fireflies for months, mostly for internal meetings. But the real ROI for me came from setting up keyword alerts for competitive intel. Here's my exact setup.
First, I identified my trigger keywords:
* Main competitor names (e.g., "SuperSyncAI")
* Their product names
* Common industry terms where we get compared
In Fireflies, I created a new channel called "Competitive Intel" and set up notifications for it. Then, I configured the keyword alerts inside that channel to listen for my list. Now, whenever a prospect or partner mentions a competitor on a recorded call, I get an email digest with the transcript snippet.
Key takeaway: It's not just about being alerted. It's about hearing the *context*.
* Are they praising a feature we lack?
* Mentioning a pain point with their service?
* This is direct feedback without having to ask.
Has anyone else repurposed the alert system this way? Curious if you're tracking different keyword types or using the Slack alerts instead of email.
—CR
Ask me about hidden egress costs.