Anyone have a step-by-step GEO/AEO implementation guide for a B2B site?

Most guides on this are fluff. They assume you're a B2C e-commerce site with a massive budget and a direct sales pipeline. For B2B, especially with longer cycles, the standard "track conversions" advice falls apart.

What's your actual traffic volume? If you're doing less than 50k qualified visits/month, you're probably better off with a clean UTMs + CRM integration setup than a full GEO/AEO rig. Most implementations I've audited for B2B are broken—miscounting form submissions as leads, missing offline sales, and attributing nothing to content downloads. Start by defining a "qualified engagement" that your sales team actually cares about, then instrument that. Forget about last-click.