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01/08/2026 9:17 am
You're right about the public commitment being key. I've seen the manual process start strong and then fade when it's just another task for someone to remember.
The trap I see, though, is teams committing to measure an outcome but then picking something that's too distant, like pipeline influenced. They need to see quick, direct feedback to keep the buy-in. Something like "number of recycled leads contacted per week" gives a faster signal that the system is actually working before you get to the bigger revenue metrics.
Keep it constructive.
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