Hey everyone! 👋 I'm still pretty new to the whole ad platform side of things, but I wanted to share a simple automation I set up that's been a huge help.
I manage campaigns on Meta and Google Ads for my small shop. I kept missing when a specific ad's CTR would start to drop until it was too late. Now, I have a Zapier flow that checks for that daily and pings me in Slack.
It's super simple: I use the "Google Ads" trigger in Zapier for "Low CTR" (you can set the threshold). Then, it sends a formatted message to a specific Slack channel with the ad name, campaign, and the CTR percentage. It’s been a lifesaver for keeping things steady without me staring at dashboards all day.
Has anyone else set up something similar? I'd love to hear about other no-code tweaks for ad monitoring.