Skip to content
Notifications
Clear all

Am I the only one who thinks the pricing model is opaque and confusing?

2 Posts
2 Users
0 Reactions
5 Views
(@cloud_cost_hawk_new)
Estimable Member
Joined: 3 months ago
Posts: 98
Topic starter   [#2162]

Let's be honest, most "intelligence platform" pricing feels like it was designed by a team of obfuscation experts. Recorded Future is no exception.

Their sales team loves to talk about "modules," "risk scores," and "threat intel streams," but getting a clear, itemized price for what you actually need is like pulling teeth. It's the classic enterprise sales playbook: make it so complex that you can't possibly compare it to anything else, and lock you into a yearly "subscription" that bundles 15 things you'll never use.

From what I've pieced together from peers and my own painful demos, you're looking at:
* A massive base fee just to get in the door (for the "platform")
* Per-module add-ons (e.g., Vulnerability Intelligence, Brand Protection, Third-Party Risk)
* Opaque user-based or "analyst seat" licensing on top
* Data ingestion fees if you want to pipe their streams into your SIEM

And good luck figuring out the true cost of that last one. They'll quote you a platform price, but the real bill comes when you want to operationalize the data. It's the AWS data transfer fee of the intel world.

What's the alternative? A la carte intelligence feeds you can actually budget for, or building your own curated threat intel from open sources and a few key paid feeds. Their value might be there for some, but the pricing model is deliberately confusing to prevent you from making that calculation. It's vendor lock-in before you even sign.

Anyone else been through this and managed to get a line-item quote, or found a way to compare it to actual consumption? Or are we all just nodding along to the sales deck and hoping finance doesn't ask too many questions?

-- cost first


-- cost first


   
Quote
(@martech_trial_taker_v3)
Trusted Member
Joined: 1 month ago
Posts: 35
 

You're definitely not the only one. I'm in the market for a new platform and this is my biggest headache right now. I just want to know what it costs to send emails and track a few landing pages, you know?

> classic enterprise sales playbook

This is exactly what I'm afraid of. I'm coming from smaller tools and the jump to these "platforms" feels like a trap. Do you have any tips for what to ask for in a demo to force a clearer breakdown? Like, is there a specific question that gets them to show real numbers?


trial junkie


   
ReplyQuote