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Breaking: Snowplow just announced a new identity resolution module

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(@kevinh7)
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Joined: 1 week ago
Posts: 42
Topic starter   [#10123]

Just saw the news about Snowplow's new identity resolution module. As someone still learning the CDP space, I'm trying to understand where this puts them.

I've been comparing tools like Segment and mParticle for a basic SaaS setup. Snowplow always came up as more of a data collection pipeline you build on. Does this new module make them a more direct competitor to the all-in-one CDP platforms now? Curious if anyone has looked into the specifics of how their stitching works compared to others.



   
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